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Business Spotlight: Out on a Whim

By Amanda Manning

What is the business called?

“Out on a Whim.”

What is your name and position within the business?

“My name is Alison Wider and I am the owner of the business.”

When did the business become established?

“I began in 2001 while attending arts and crafts show. Then I opened my own store front in 2011.”

What type of business is this?

“We are a café, gifts and floral design shop.”

Is Brooks County the only area you serve? Where else?

“Yes, Brooks County is the only area we serve at this time.”

What advice would you give to new entrepreneurs who want to start in Brooks County?

“Do your homework and find a need the community wants. Plan to work hard.”

What do you think are some of the biggest ups to owning this type of business?

“Getting to interact with my customers.”

What do you think are some of the largest downs to owning this type of business?

“The odd and long hours it takes to get things done.”

Are you located in other parts of Brooks County?

“No, we are just located right in the heart of downtown Quitman off Highway 84.”

Do you have branches elsewhere?

“No, there are no branches anywhere else right now.”

Do you have a website? What is the link?

“Out on a Whim has a Facebook page found at and there is an Instagram account found at

Are you planning on expanding your business to other parts of Brooks County or other areas?

“Not at this time.”

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